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Natural NZ cream becoming the leader for joint relief in pharmacies

Sponsored by Koru Nutrition

Sue Davidson, 58, never expected to become an evangelist for a joint cream. But standing behind the counter at her Auckland pharmacy last week, she found herself recommending Koru FX to yet another customer seeking relief from knee pain.

“I started noticing the pattern about six months ago,” says Davidson, who’s worked as a pharmacy assistant for over a decade. “More and more people were coming in specifically asking for Koru FX by name. They’d tried the other gels, but kept coming back to this one.”

What started as curiosity led Davidson to try the cream herself for persistent wrist pain that had plagued her for years. “Within days, the pain had noticeably reduced. The anti-inflammatory properties kicked in quickly and the relief lasted throughout my entire eight-hour shift. That’s when I understood why customers were so loyal to it.”

The numbers tell a compelling story. Since its launch, Koru FX has sold more than 750,000 units across New Zealand, making it one of the fastest-growing natural pain relief products in the country. Pharmacies from Northland to Southland report similar experiences – steady streams of customers seeking out the distinctive white and blue bottles for their joint and muscle pain.

“We can barely keep it on the shelves,” confirms Davidson. “Last Tuesday, a woman drove from Papakura because her local pharmacy had run out. She told me she’d suffered with hip pain for years, tried prescription anti-inflammatories with limited success, but Koru FX gave her the first real relief she’d experienced.”

The cream’s formula combines powerful anti-inflammatory ingredients, featuring high-quality essential oils including arnica, calendula, mānuka, and black pepper. These natural anti-inflammatory agents work together to target pain at its source, providing what users describe as fast-acting, long-lasting relief.

Jenny Thompson, 58, discovered Koru FX through her local Christchurch pharmacy three months ago after struggling with debilitating shoulder pain. “My pharmacist mentioned they’d been getting excellent feedback about its anti-inflammatory properties,” she recalls. “I was sceptical – I’d tried everything from prescription pain medication to other natural remedies. But within 20 minutes of applying it, I felt the pain start to ease. Now I can actually sleep through the night without waking up in agony.”

Kathy holding a bottle of Koru FX

The word-of-mouth recommendations have created what industry insiders call a “quiet revolution” in the pain relief category. Customers report dramatic relief for conditions ranging from mild arthritis pain to sports injuries, with many describing it as more effective than other anti-inflammatory products.

“In my 15 years in pharmacy, I’ve rarely seen a product deliver such consistent pain relief results,” notes Davidson. “People come in grimacing with pain, buy a bottle, and return weeks later smiling, moving easier, telling me their pain levels have dropped from an 8 to a 2 or 3.”

Maiki Clark, 61, had resigned herself to living with constant knee pain after years of gardening. “I thought pain was just part of ageing,” she admits. “But after using Koru FX for two weeks, I realised I was gardening for a whole afternoon without that sharp, stabbing pain I’d grown accustomed to. The soothing action is remarkably fast – and the swelling in my knees visibly reduced.”

The cream’s New Zealand origins add to its appeal, but it’s the results that keep customers coming back. Made in Christchurch with a concentrated formula designed to penetrate deep into joints and muscles, it delivers anti-inflammatory benefits without the side effects many experience with traditional alternatives.

“Most people come back for their second or third bottle within weeks,” Davidson observes. “Yesterday, an older gentleman bought six bottles – three for himself and three for his sister in Wellington. He said his chronic knee pain had improved by 70% and he could finally play golf again without reaching for painkillers afterwards.”

The surge in demand has prompted many pharmacies to create dedicated displays in their pain relief sections. Davidson’s pharmacy now stocks three times their initial order quantity to meet demand with a special display on the counter.

“We’ve had customers tell us they’ve reduced their need for oral pain medication,” she explains. “One regular customer, a 65-year-old carpenter, said the effects were so pronounced that he just buys this now and doesn’t worry about anything else.”

For Davidson personally, the cream has been transformative. “I apply it to my painful wrists each morning and the soothing action kicks in within minutes. Before Koru FX, I was struggling just to get through work. Now I haven’t touched a painkiller in months.”

The afternoon brings another familiar scene: a customer enters describing their joint pain and asking specifically for “that anti-inflammatory cream from New Zealand that actually works.” Davidson knows exactly what they mean and leads them to the display.

“When someone tells you they’ve got their life back, that they can pick up their grandchildren again without wincing in pain, or that they’ve finally found something that tackles inflammation effectively – that’s when you know you’re dealing with something special,” Davidson reflects.

As she rings up another sale, she adds: “People aren’t just buying a cream – they’re buying their freedom from pain back.”

But how is it possible for a little unknown Kiwi cream to be building such a quiet following?

The secret is in Koru FX’s unique formula, unlike anything else currently available.

It harnesses 16 natural oils. Black pepper, nutmeg and rosemary widen surface vessels so nutrients can pass through the dermal layer; peppermint, eucalyptus and mānuka trigger a rapid cooling of over-excited nerve endings; antioxidants such as calendula and chamomile then flood joints with polyphenols for hours of comfort.

The approach is based on Nobel-winning science by American biochemist David Julius, who showed that botanical compounds like peppermint can modulate temperature-sensing nerve channels that influence pain signalling.

By working with our bodies built in signalling system, the makers of Koru FX have been able to deliver the fast-acting, long-lasting comfort people are looking for – but without all the nasties.

Professional sports trainer Ricki Jacobs says this sort of joint and muscle relief often delivers wider benefits too. “When people can move without fearing a flare-up, their confidence, social life and even sleep rebound just as quickly,” he notes.

Koru Nutrition, the Christchurch company behind the product, offers a 60-day money-back guarantee acknowledging that everyone is unique and has different challenges when it comes to joint health.

“I think it’s really important people can try Koru FX for themselves with the peace of mind of 60-days to give it a really good go.”

“There’s no such thing as a silver-bullet but this way people can know if it works for them just as it has for thousands of others,” says André Linton, Managing Director of Koru Nutrition.

For those who want to give it a try, Koru Nutrition are offering readers discounts of up to 40 per cent.

You can learn more about Koru FX and Koru Nutrition by going to https://go.trykoru.co.nz/koru-fx-ncoa.

What makes Koru FX #1 for Joint Relief?

What makes Koru FX so effective is its unique blend of 16 essential oils and plant extracts, carefully selected to work together in perfect synergy. Ingredients like peppermint and eucalyptus provide deep, antioxidant support, while nutmeg and black pepper extract supercharges the absorption process. These key elements help dilate the skin, allowing the soothing nutrients to penetrate faster and reach the joints where they’re needed most.

Deep Absorption

Black pepper and nutmeg dilate skin vessels, enabling the absorption process to begin.

Fast-Acting Comfort

Peppermint, Eucalyptus, and Manuka Oil + 10 other anti-oxidants reach the joint, creating a cooling sensation.

Long-Lasting Support

Following the cooling sensation, a deep and soothing warmth occurs. This indicates the joint has been successfully ‘flooded’ with anti-oxidants.

This advanced absorption technique was first discovered by David Julius, an American biochemist, who won a Nobel Prize in 2021 for his groundbreaking research on how the body perceives pain. Koru Nutrition has since applied his findings to develop New Zealand’s most effective natural joint relief cream.

It’s this fast-acting, deeply penetrating formula that turned Graham from a sceptic into believer – and why thousands of Kiwis trust Koru FX every single day.

Over 52,429 Happy Customers and Counting

Reading the reviews, it’s easy to see why so many Kiwis are turning to Koru FX for natural relief…  

People like Mary who wrote in to say, “I have been using Koru FX cream for at least a couple of months now. I decided to give it a go, it is marvellous. I told my hubby to have a try and he also swears by Koru FX. We can only say you have to try this product and find out for yourself.”

Or Sandi, “This cream is amazing! I couldn’t believe it. So many of my friends now use it too. The best thing is it’s a natural product.”

Finally, Karl wrote in with an incredible review… “Koru FX is the best natural joint and muscle cream on the market, helps me get through my physical job every shift. Highly recommend for knees as it works wonders for me.”

🚨 READERS DISCOUNT:

If you’re looking for a fast-acting, natural product to relieve discomfort quickly and effectively, Koru FX is for you.

It’s a top-selling product nationwide, and every order comes with a 60-Day Money-Back Guarantee and customer support directions.

For a limited time, you can save up to 40 % on Koru FX—simply choose the 1, 3, or 6-bottle pack that suits you best.

Click the button below to choose your savings and discover how powerful Koru FX can be for joints and muscles!

★★★★★1 day ago
Kathleen M.Verified Buyer
That i use it & I am happy it helps manage my pain.
★★★★★2 days ago
Patricia S.Verified Buyer
Many of my friends are using this product as I continue to recommend Koru FX daily. Fantastic calming, warm, relaxing the painful lower back/ hip muscles.I find this product applied to my sore spots liberally can avoid the awful spasms!
★★★★★3 days ago
John B.Verified Buyer
The best muscular and arthritic joint relief around. I proved this years ago when other well advertised pain relief products just did not do the job. Out of desperation I sent away for some Koru FX and amazingly it worked really well. Our family have used FX for several years now and get genuine pain relief. Highly recommend it. John B
★★★★★3 days ago
Lynette M.Verified Buyer
Great product, really works, used it for years for running and other aches and pains, given to friends to try and they've bought too
★★★★★3 days ago
Mia L.Verified Buyer
Brilliant stuff. Met a New Zealand friend in Singapore who put me onto Koru FX for my achey finger joint - she was using it for her knee and let me try a bit. I found out about the company and products through her !
★★★★★3 days ago
NGA I.Verified Buyer
As usual It is my go to item. I have been using it for years. There is one in the car, kitchen, bedroom and lounge. If any of my friends or relations are suffering I give it to them to try.
★★★★☆3 days ago
Robyn A.Verified Buyer
This cream works and my shoulder is feeling easier. Thanks
★★★★★4 days ago
Pat M.Verified Buyer
I have been using Koru FX for about 4 weeks morning & night. My Knees are so much better. I can get out of a chair without groaning. I move faster into walking pace without hobbling. Thankyou so much Will be ordering some more soon.
★★★★☆4 days ago
Garth P.Verified Buyer
i don't recommend products to others unless they ask as i have recommended a product to others ,they then came back to me saying that product was rubbish .so now it is up to them to decide.
★★★★☆4 days ago
Rex J.Verified Buyer
Purchased to see if it helped pain in big toe joints from arthritis. Certainly has given good relief,Obviously won't fix it,but 2 apps per day is a big help.
★★★★★4 days ago
Colleen S.Verified Buyer
Relieves pain within 5 minutes.
★★★★★5 days ago
Judith D.Verified Buyer
I have given so many of these to friends. One last week in fact. I have arthritis which doesn’t much bother me while using it every morning. I put it on my shoulders, elbow, lower back, knees, top & under my feet. I’m going through a bottle quite quickly these days. It’s been just amazing for me. I’ve been getting it from you for probably seven years. Three years at my current address & before that at 3/59 Cook St. Howick, Auckland. If you could please look it up & tell me how long it’s been. Thanks, Jude
★★★★★1 week ago
Ruth W.Verified Buyer
It works for me, the application is smooth, nice perfume and I will keep on using it.
★★★★★1 week ago
Paul I.Verified Buyer
Yes it really works
★★★★★1 week ago
Jan D.Verified Buyer
What a great product
★★★★★1 week ago
Denis R.Verified Buyer
At 86 years old i put on my knees and hip every morning, since i had a knee replacement 13 years ago it helps the pain.
★★★★★1 week ago
Linda H.Verified Buyer
I find koru fx cream great for my knees I use it everyday
★★★★★1 week ago
Hayden R.Verified Buyer
Has helped immensely with my left knee. Highly recommend
★★★★★1 week ago
Chrissy A.Verified Buyer
This.product is great it was recommended to me by my Dr. The only problem I have is that I order 6 x koru fx and three of the pumps dont work. A bit frustrating 😑
★★★★★1 week ago
Bronwyn W.Verified Buyer
Koru FX seems to work really well. It's not sticky and smelly, which means I can use it during the day. And it provides relief within minutes. I suffer from peripheral neuropathy, which keeps me awake at night, but after applying Koru FX I'm able to get to sleep.
★★★★★1 week ago
JillVerified Buyer
I saw this product on Facebook and my hubby in the newspaper. Ordered 3 for my knee (previously had a cortisone injection) I am sooo happy with this product. Use it twice daily on my knee. I can walk for an hour or so. No pain. Play bowls no pain. Thanks. Have recommended it to my friends
★★★★★1 week ago
Stephanie B.Verified Buyer
I started using Koru FX some months ago. I felt a difference in about 3 days. Less pain in my knees which is where I was specifically using it. But by having to use my hands of course, I noticed my sore thumbs were less sore also. Being the kind of person I am, as the pain lessened, I kept forgetting to use it every day because I was jumping out of bed each morning easily. My knees especially, though gave me a not so gentle reminder that I'd forgotten to use FX for 2 or 3 days and so my "routine" or brain, had to be reminded to use it more often. Proof it has really has worked for me. I love it. And my knee skin is so smooth now also.
★★★★☆2 weeks ago
Christine C.Verified Buyer
I gave one of my tubes to a friend suffering the pain of Arthritis. She is thrilled with the relief she gets. I would not be without it either
★★★★☆2 weeks ago
Grace L.Verified Buyer
Great product for”old age” aches and pains.
★★★★★2 weeks ago
Raymond B.Verified Buyer
I have been using Koro FX now for four months and It is amazing I had a knee problem and I now have no pain in that knee Thanks Raymond Burgess
★★★★★2 weeks ago
Sue L.Verified Buyer
Buy it, it works, fantastic.
★★★★★2 weeks ago
Anthony K.Verified Buyer
I would Say koru fx Is The only one that i use.i when ROCK And ROLL LAST XMAS AND I Was dancing till after midnigth AND I,m 94 IN OCTOBER,SO I TELL EVERY ONE KEEP USSING THE CREAM.AND DANCE LIKE ME.....TONY
★★★★★2 weeks ago
Kelly M.Verified Buyer
Works great
★★★★☆2 weeks ago
Jane
Bought in good faith. Bloody pump dies not work. Frustrating.
★★★★★2 weeks ago
Lisa S.Verified Buyer
Amazing stuff have had 4 ankle surgery and is great wth helping with pain highly recommend.
★★★★★3 weeks ago
Margaret W.Verified Buyer
Excellent product
★★★★★3 weeks ago
John K.Verified Buyer
It's a great product, it helps my knee a lot. I'm using it every day.
★★★★☆3 weeks ago
Barbara M.Verified Buyer
I am trialing Koru FX after reading the ad about the natural ingredients.I have "Ows" in many zones of my 77 year old frame so have rubbed each area and find the Koru FX rubs into the skin well and smells nice too. So far I can say that it does benefit the painful areas by lessening any discomfort and will continue using it.
★★★★★1 month ago
Barbara A.Verified Buyer
I find it takes the pain away. But I only use it at night as pain is bad then
★★★★★1 month ago
Annette P.Verified Buyer
It does take the ache away for at least 4 hours. I found out not to put too much on as the peppermint smell is very strong. It blends in well though.
★★★★★1 month ago
keith F.Verified Buyer
I Gave A Bottle To My Daughter To Try And She Said Her Knee Feels Great
★★★★★1 month ago
Paddy C.Verified Buyer
Try it. It is working for me,
★★★★☆1 month ago
Alma H.Verified Buyer
Very happy with the pain relief since I have been using it.
★★★★☆1 month ago
Yvonne P.Verified Buyer
Hello Molly, it has taken a while for Koru Fix to 'kick in' as I would feel relief in my knees and then overdo it with biking, walking etc etc, but I persevered and continued religiously with my routines. Its quite strange how one forgets the initial pain and is tricked into thinking things are not improving as my progress was slow. I am now more without relentless pain and have muscle pain due to more use; so yes I am more than grateful for Koru Fix and the amazing team behind it. Thank you.
★★★★★1 month ago
janette l.Verified Buyer
koru FX is an excellent product ,, it is the first time i have tried it i would recomend it to anyone who suffers from arthritis pain.
★★★★★1 month ago
kathleen P.Verified Buyer
Good stuff
★★★★★1 month ago
Milford B.Verified Buyer
great products clean packageing fast delivery grerat qualuity products
★★★★★1 month ago
Lynn W.Verified Buyer
Does what it says, very happy with this product. Welcome relief from pain even for a little while is such a comfort.
★★★★★1 month ago
JENNIFER W.Verified Buyer
Koru FX was recommended to us by a friend and it is really good. I have arthritis and it has been suggested that I have my knees operated on. I don't want to do that and have found that since I have been massaging it into my knees morning and night the pain is minimal. Thank you so much
★★★★★1 month ago
Angela S.Verified Buyer
In a word: Amazing! Hence my follow-up order for 3 units! To spread the word! Regards Angela😊👌
★★★★★1 month ago
Anne L.Verified Buyer
Instant relief on an arthritic knee. Use daily.
★★★★☆1 month ago
Bob G.Verified Buyer
this is worth trying. A couple of weeks after starting using it I am getting a definite improvement in pain relief and movement in my knees
★★★★★1 month ago
Bryan M.Verified Buyer
Try it.
★★★★★1 month ago
Greg F.Verified Buyer
Has made a big impact on my sore knees
★★★★★1 month ago
Judy G.Verified Buyer

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